Menu Fresh, previously trading as IDC Ltd, has been supplying food to professional chefs in hospitality, catering, care, business, industry and public sector organisations for over 27 years. Over that time, the industry has not witnessed much innovation, leaving customers with either the labour-intensive option of buying food from a variety of suppliers, or an unaccommodating, one-size fits all, industrial scale delivery option.
This complete restructure of the business comes in response to the increasing pressure faced by Menu Fresh customers. Many will be forced to strip costs from their business and supply chain, whilst having to maintain quality. By making these changes first, Menu Fresh aims to remove some of the burden from its end users.
Local businesses will be able to order all fresh food categories from our new quality-controlled warehouse. Customers will benefit from an enhanced level of service, complete with one ordering system, one dedicated customer relations team, and one consolidated invoice for efficiency, all delivered in one of our new beautifully branded, eco-friendly vans.
Chris Edwards, Chief Executive Officer said:
“I’m a firm believer in seeking a positive from negative situations and we’ve used the lessons of Brexit, the pandemic and now war in Ukraine, to revolutionise our business model.“